In real estate marketing, the first impression often determines whether a property sparks interest. Today, that impression is usually created online. However, when properties are still occupied, photos are not always ideal. Clothes on coat racks, cleaning supplies in the bathroom, or personal items on tables can quickly make images look messy. With the “Room Cleanup” AI mode from Realitiq, these visual distractions can automatically be removed from property photos — without changing the room itself.
In practice, many properties are still occupied when they go on the market. Sellers may still live in the home, or apartments may still be rented out.
For real estate agents, this creates a familiar dilemma: high-quality photos are essential for successful marketing, but agents have limited influence over the actual condition of the space.
Of course, agents can ask residents to tidy up. But no one can force sellers or tenants to stage their homes perfectly for a photoshoot.
Often, it’s not major clutter that disrupts property photos. Small everyday items can already affect the overall impression.
Typical examples include:
All of these things are perfectly normal in everyday life — but in property photos, they distract from the room itself.
This is exactly where the “Room Cleanup” AI mode comes in. The technology automatically identifies objects that visually distract from the space and removes them from the image.
Most importantly, the core elements remain untouched: the room structure and the furniture. Unlike fully generated visuals, the AI does not alter the property itself — it simply removes visual noise.
The result is cleaner, calmer property imagery.
The goal of this feature is not perfection, but clarity. Property seekers should be able to focus on what truly matters: the space, layout, and atmosphere of the home.
Once visual clutter disappears, a room often appears larger, more structured, and more inviting.
Especially in online listings, where images are evaluated within seconds, this can make a significant difference.
The “Room Cleanup” mode was designed specifically for real-world real estate marketing situations. Because the reality of the industry rarely looks like perfectly staged home staging photos.
Agents often work with occupied properties, short notice photography appointments, and limited control over how spaces are prepared.
AI helps solve these everyday challenges — without requiring extensive preparation on site.
As with all AI visualizations at Realitiq, the focus of this feature is realism. The property itself remains unchanged — only distracting details are removed.
The result is imagery that feels more natural than heavily staged photos while still appearing significantly cleaner than unedited images.
This creates a presentation that feels both professional and authentic.
Improving property images doesn’t always require major changes. Often, removing just a few everyday objects can make a room feel significantly clearer and more appealing.
The “Room Cleanup” AI mode makes this possible — quickly, automatically, and without extra work for agents.
So the focus remains exactly where it should be: on the property itself.
Videos generate more attention than images but are often expensive to produce. Image2Video transforms property photos into short video clips using AI. Perfect for social media, property portals, and real estate websites.
Occupied properties are rarely perfectly tidy. With our AI mode “Room Cleanup”, clutter disappears from property photos — without changing the room itself. For clearer, more professional real estate listings.
Construction-site photos show potential — but little emotion. With our new AI mode “Complete Shell Construction”, unfinished interiors become realistic living spaces. Ideal for new developments and full renovations.
A floor plan contains valuable information — but not everyone can read it easily. With Paper2Pixel, our AI converts PDFs or photos into digital property twins. Turning static plans into interactive property models.
Have your smartphone or tablet ready for every viewing, because now you can digitally place furniture into a property. Thanks to augmented reality, you can now see all the furniture from our library in the actual property. We’ll tell you why this is a real game changer and how the feature will be significantly expanded in the future!